Located in the Soho area in New York City is Parasuco. With an Italian sounding name the company is based in Canada and has around 13 stores located world wide.
The Fall 2008 preview we where shown is denim heavy but also has some great seperates for both men and women. The detail that Parasuco has invested into it’s jeans line is like nothing we have ever seen. Stitching on the back pockets are elaborate and have a standout effect unlike other companies who have tried to get by on name or celebrity PR placement.
The thing we always like and falls in line for a “good investment” is Parasuco’s price point which ranges between $150.00 to $350.00 for most of their clothing. You can expect to pay around $150.00 and up depending on the type of jeans that catch your eye.
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