Sunday, February 15, 2015
Mara Hoffman Fall 2015~ A New Direction
This season shifts direction and truthfully we should have seen this coming; but from grooving from past collections to this, it comes as a bit of a shock. You can't keep throwing down the same style season after season, it get's old and in effect one might lose customers out of complete boredom, but going in a new design direction is like uncharted waters.
For Fall 2015 the inspiration was Europe's wild men and Star Wars. From what was shown its extremely toned down. The collection pulls black white and earth tones for her color pallet. It's obvious she's going in a new direction but the question will be, will it take? Movie inspirations for collections can go either way so she's taking a risk. There were a few geometric prints but very subdued from previous seasons and lacked the psychedelic stamp she's known for.